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You are here: Home / Blog Post / Quick on the draw: Jerome wins an Immy
Aug 22

Quick on the draw: Jerome wins an Immy

Sherry Truhlar 2 Comments

auction team member Jerome sketches cartoons

Jerome’s preferred strategy is to work with two lovely assistants. When he commits to drawing a cartoon, it’s often a last-ditch effort to make the raffle sale.

Some men are known to have a ready supply of pick-up lines.

But what about “sell” lines?

One of my benefit auction team members has a number of “sell” lines.  He uses them when he’s selling raffle tickets, which is an activity he LOVES to do over any other benefit auction task. 

His name is Jerome.  If he’s worked your benefit auction, you’ve seen him in action.

When his standard sell lines stop working, Jerome has been known to up the ante by tempting guests with another one of his talents:  drawing cartoons.

“I’ve just got 5 more $50 tickets available,” Jerome will egg on a guest.

Jerome - Benefit auction team member with women

Given his druthers, he’d prefer to sell tickets accompanied by assistants like these…

The guest shakes her head ‘no’ adamantly.

“I’ll draw you a cartoon if you buy one of these last tickets from me,” Jerome teases.

Now the guest becomes curious.  Pointing to another guest across the table, she’ll ask, “Is that how he got that cute cartoon?”

benefit auctioneer Florida

I was the recipient of a version of his cartoons last year when the RAA crew surprised me with this handmade birthday card. This is a simple cartoon created in a short minute when I was looking elsewhere. Most of the others I’ve seen him draw are more elaborate.

With Jerome’s acknowledgement, the sale is quick.  The woman asks that the cartoon be drawn for her daughter. He rapidly sketches the chosen animal and personalizes it with an inspirational saying.

The guest is happy, Jerome cleans out his raffle tickets, and the non-profit is amazed by how many tickets are sold.

(Do you see the extent of the added value taking place within your crowd, thanks to Jerome’s extra push?  This is one example of why the auction floor crew is so valuable at your benefit auction.)

Jerome’s generosity and talent was formally acknowledged last week when he was recognized with Ocean City Music Pier’s first ever Immy Award.  The award was created by Mark Soifer, Ocean City’s public relations director.

The purpose of the Immy is to honor imaginative individuals who put their creativity to good use.

I can see why Jerome immediately came to mind, given the thousands of drawings he’s made for people over the years.

Congratulations, Jerome. It’s well-deserved!

Truly!

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Copyright © 2011 Red Apple Auctions Co. All Rights Reserved

About Sherry Truhlar

Fundraising auctioneer and educator, helping schools and nonprofits plan more profitable benefit auctions. A prolific writer for her own blog and other fundraising sites, she’s been covered in The Beacon-News, Town & Country Magazine, The Washington Post Magazine, Northern Virginia Magazine, Wiley's Special Events Galore!, AUCTIONEER, and other publications.

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Comments

  1. Laura Kroelinger says

    August 22, 2011 at 5:14 PM

    Jerry is AMAZING!! What TALENT……….

    Reply
  2. Jerome Lukas says

    August 22, 2011 at 4:09 PM

    Thank you, Sherry!

    How much do I owe you for this endorsement?

    I know!!

    Three Cartoons!

    Shalom jerome

    Reply

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Sherry, oh, Sherry! You were an invaluable asset to this year’s gala. With your assistance we were able to add so many new elements that truly made a difference in taking our event to another level. This year was the most successful yet! Everyone loved you and the amazing energy that you brought to the event. We look forward to having you again in 2018!

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Thank you so much for the outstanding job you did for us on April 1! I have received so much positive feedback from so many who attended. You even earned Sister Suzan’s (our Vice-Principal) seal of approval! Safe travels to all your many events and thank you for making our biggest fundraiser of the year our best ever!

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Sherry is “on board” from day one of auction planning, works closely with our steering committee and is only just a phone call away. The night of the auction, we toss her the keys and let her drive the event! We are never disappointed!

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I was very fortunate to have Red Apple on board for my first auction. Working with Sherry was invaluable. She provided guidance at every phase of planning, from procurement on forward – and she challenged us to make our event more ambitious and more successful at every stage. Thank you, Sherry!

Pete Goldlust, Director of Development
Oak Hill School (Eugene, OR)

If your auction needs to upgrade, call any auctioneer you find on Google. But if you want your auction to be impressive, meaningful, and profitable, you need to call Sherry.

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The auction was entertaining .. proactive … the crowd was involved and felt a part of it,” he said, emphasizing, “The entertainment value was huge.

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2012 Oakcrest Anne and CarolinaSherry, personally, I can’t even begin to tell you the immense amount of positive feedback that I received having YOU (and Darby) there with is this year!… Read The Rest “Anne Livaudais Knudsen, 5th year gala co-chair”

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