I have an old video (it was my first video ever) that educates on what makes for a good fundraising auction bid paddle. It's hideous. It has all the markings of a first-time video, including awkward speaking, less-than-perfect audio, and bad hair. But the content is good. Even 9 years later, people comment on the video, thanking me for the information that helped them decide on a good bid paddle for their fundraiser. One idea the video doesn't share is the idea of reusable bid ... Read On >
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Auction item displays benefit from photo books like this
Here's a quick tip on how to improve your auction item displays when you're offering a trip in either the silent or live auction. Use a photo book in your display. "Photo book" is the name I give to books (and I use the term "books" loosely) which feature photos of the inside of the property, outside of the property, and activities to do in the area. Think of it as a handmade version of a traditional coffee table picture book. Sometimes these books are a few pieces of paper stapled ... Read On >
Unique fundraising auction venue: car dealership
Earlier this month I headed to Florida to again work with a Boys & Girls Club whose fundraising auction venue is a local car dealership. Clearly this dealership is a good partner of the nonprofit, greatly inconveniencing itself to transform its space -- sales floor, customer waiting area, service bay and lanes -- into a festive venue to host a sit-down dinner for just under 200 guests. Attendees begin the evening with a reception and silent auction in the service bay and customer ... Read On >
[Video] Should you promote the benefit auctioneer?
Yesterday I received this question from a client. Again this year, we are thinking about putting a Smartphone Auction card in our invite and on the back, adding information about two or three exciting live auction items with details about our auctioneer (you), including maybe your photo. We are trying to inform our guests that we have a new auctioneer. Here is what we were thinking we could say: "We’re putting together an exciting array of auction prizes, including X, Y, Z, and more! ... Read On >
[VIDEO] When to use a theater-style layout for your fundraising auction
When time allows during the spring auction season, I create highlight videos from some of my fundraising auctions. These videos are posted on the Red Apple Auctions Facebook page but you'll only see those if you 1) use Facebook, and 2) have "liked" the Red Apple Auctions Facebook page. As not all readers are Facebookers, I thought it might be a good idea to share these on the blog too. It allows all auction planners to get ideas from some of the top notch events my clients produce. The ... Read On >