If you've got a hankering to hand out gifts to your guests, you might be stumped on what to give. Sometimes a sponsor dictates what will be given, but other times the ball is in your court. I prefer gifts which are unique and mission-specific in some way. And for sponsor-dictated gifts, I'd hope that the item is useful or memorable; ideally something that drives business to the sponsor. I can't say that all the items in today's video fit that criteria, but these are popular ... Read On >
Gift Bags
VIDEO: Benefit Auction Gift Ideas for Guests
It's a rare bird who wouldn't like to leave a party with a treat, and that includes your auction guests. But gifts don't have to take the form of a traditional gift bags filled with your nonprofit literature, either. (I'd rather they not.) In this video, I share several benefit auction gift ideas I've seen at events, starting with the more traditional and mundane (think edible goodies) to the more exquisite and rare. Gifts are best when they support your mission, a ... Read On >
Easy tip to help activate sponsorship benefits: Show and Tell
A couple of weeks ago I shared some ideas for golf tournament goodie bags. This related idea for sponsorship benefits is worth mentioning: Even if your tournament tends to have more male participants than female, don't discount goodie bag items that target women. I've found many players like taking something home to share with their significant other. But to make this work for you and your sponsor / donors, please include a little "show and tell" to properly market it This can go a long way ... Read On >
Eleven ideas for golf tournament goodie bags
"I'm working on the Classic," my client emailed, "Got any leads or ideas for golf tournament goodie bags? At the moment it only has our organizational brochure in it.” Summer is when tournaments of all types start filling nonprofit event calendars. Unlike galas, which may or may not have goodie bags, I rarely see a golf tournament without them. But what should you put in the bag, other than your own promotional material? My clients typically seek prizes for four areas of their golf ... Read On >
Charity Auction Trends 2013: gift bags, technology, and trucks
Heads up! I published this article weeks ago in my e-newsletter. Only today am I re-posting it here, on my blog. But not every article from there makes it over here. So, subscribe to Benefit Auction Ideas (it's free) to get great content delivered to your in-box. +++++ Trends in the benefit auction world don't change as often as fashion, so upfront I'll admit that the three I identified in 2012 still hold. (Read Charity Auction Trends 2012 here.) But after working with over 100 onsite and ... Read On >