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Gift Bags

Jul 01

Easy tip to help activate sponsorship benefits: Show and Tell

A couple of weeks ago I shared some ideas for golf tournament goodie bags. This related idea for sponsorship benefits is worth mentioning: Even if your tournament tends to have more male participants than female, don't discount goodie bag items that target women. I've found many players like taking something home to share with their significant other. But to make this work for you and your sponsor / donors, please include a little "show and tell" to properly market it  This can go a long way ... Read On >

Jun 10 golf tournament goodie bag ideas

Eleven ideas for golf tournament goodie bags

"I'm working on the Classic," my client emailed, "Got any leads or ideas for golf tournament goodie bags?  At the moment it only has our organizational brochure in it.” Summer is when tournaments of all types start filling nonprofit event calendars.  Unlike galas, which may or may not have goodie bags, I rarely see a golf tournament without them. But what should you put in the bag, other than your own promotional material? My clients typically seek prizes for four areas of their golf ... Read On >

Jan 28 Auction trend Build your own gift bag

Charity Auction Trends 2013: gift bags, technology, and trucks

Heads up! I published this article weeks ago in my e-newsletter. Only today am I re-posting it here, on my blog.  But not every article from there makes it over here. So, subscribe to Benefit Auction Ideas (it's free) to get great content delivered to your in-box. +++++ Trends in the benefit auction world don't change as often as fashion, so upfront I'll admit that the three I identified in 2012 still hold.  (Read Charity Auction Trends 2012 here.)  But after working with over 100 onsite and ... Read On >

Sep 12 where to get auction donations

Where to get auction donations and goody bag ideas? Try HARO.

UPDATE: The call mentioned has passed. Stay abreast of future free trainings by subscribing to Benefit Auction Ideas. +++++++ I'm soon offering a call (on September 27, 2012) on auction procurement for live auctions, silent auctions, raffles, and goody bags. As a prelude to that call, here's a more unusual acquisitions tool most people don't even know exists. HARO. It stands for Help A Reporter Out. It started out as a simple, free listserve reporters would use to let subscribers ... Read On >

Sep 07 charity auction gift bag ideas

Charity auction gift bag ideas, from a shoe purchase

I'm often asked for charity auction gift bag ideas and here are some thoughts rooted in examples from the for-profit sector. This is a clever corporate marketing technique that can be adapted to your charity auction to ensure your gala leaves a warm, lasting impression in the minds of your auction guests. To set this up, here are two stories. Story #1:  The unexpected message in a bag. I bought a pair of shoes at Shoe Woo.  When I got a home and took the shoes out of the bag, a ... Read On >

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What auction planners say

Sherry, oh, Sherry! You were an invaluable asset to this year’s gala. With your assistance we were able to add so many new elements that truly made a difference in taking our event to another level. This year was the most successful yet! Everyone loved you and the amazing energy that you brought to the event. We look forward to having you again in 2018!

Krystal Fenwick
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Thank you so much for the outstanding job you did for us on April 1! I have received so much positive feedback from so many who attended. You even earned Sister Suzan’s (our Vice-Principal) seal of approval! Safe travels to all your many events and thank you for making our biggest fundraiser of the year our best ever!

Diane Albano, Director of Development
St. Joseph Academy Catholic High School (St. Augustine, FL)
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Sherry is flexible and easy to work with. She gives honest feedback and advice throughout the planning and implementation process. Without a doubt, Sherry and Red Apple Auctions has helped take our annual fundraising event to the next level.

Beckie Middendorf, Development Director and Janet Gulla, Development Coordinator
St. Henry District High School (Erlanger, KY)
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Sherry is “on board” from day one of auction planning, works closely with our steering committee and is only just a phone call away. The night of the auction, we toss her the keys and let her drive the event! We are never disappointed!

Charly Ryan, Director of Institutional Advancement
The Academy of the Holy Cross (Kensington, MD)
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I was very fortunate to have Red Apple on board for my first auction. Working with Sherry was invaluable. She provided guidance at every phase of planning, from procurement on forward – and she challenged us to make our event more ambitious and more successful at every stage. Thank you, Sherry!

Pete Goldlust, Director of Development
Oak Hill School (Eugene, OR)
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If your auction needs to upgrade, call any auctioneer you find on Google. But if you want your auction to be impressive, meaningful, and profitable, you need to call Sherry.

Erin Banda
2016 NYUMBANI Board member
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The auction was entertaining .. proactive … the crowd was involved and felt a part of it,” he said, emphasizing, “The entertainment value was huge.

Darrell, a long-time attendee
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We plan on booking Red Apple Auctions much earlier for our next event so we can take advantage of more of the pre-event offerings.

Nicole Carr, Director of Grants and Special Events
The Ivymount School (Rockville, MD)
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Sherry, personally, I can’t even begin to tell you the immense amount of positive feedback that I received having YOU (and Darby) there with is this year! Some of the tidbits: You added EXCITEMENT and ENTERTAINMENT… You added EXPERTISE and FUN… You helped the evening FLOW, in a wonderful and positive direction… You were FUN,… Read The Rest “Anne Livaudais Knudsen, 5th year gala co-chair”

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Aren’t KK and Michael a cute couple? They liked that I “moved the crowd along … kept the crowd engaged but wasn’t obtrusive or invasive. We were able to talk but still keep track of what was going on.”

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You have NO idea of how many people came up to me (I know Julie as well) and said, ‘That auctioneer was incredible … she engaged the crowd, … she got the bidders to bid without being rude/pushing, … I loved observing her, I just watched her, … she did a great job.’ It was… Read The Rest “Staci Meruvia”

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Geri said: “Great job of getting potential donors in the room to step up to the plate and not feel guilty or bad about it. They actually wanted to give more … and that’s not something I’ve seen in many other auctioneers.” The following year, she herself ‘stepped up’ and became one of the gala… Read The Rest “Geri”

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Irene attended one of my New Hampshire auctions and assumed I must be a radio personality — until I started to chant that fast talk. “I’ve been to this event before with a couple of other auctioneers,” she said, “Your ability to get personal with people in a way that isn’t intimidating — men, women,… Read The Rest “Irene”

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Most product & consulting remarks are found on their respective webpages, but I’ve listed two below so you’re assured my products are as spot-on as my auctioneering.   Not only was our 2013 auction a blast, but our Washington, D.C. public school raised $67,000 — that’s $25,000 more than last year! The evening went off… Read The Rest “Carolyn Kahn-Hall and Andrea Del Vecchio”

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As a former Fox News Anchorwoman, I am often called on to perform at auctions. So, I know first-hand that auctioneering can be a difficult job. Sherry Truhlar is one of the best in the business. She is skillful at managing an audience and keeping them focused on the task at hand – which is… Read The Rest “Cynthia Steele Vance”

Cynthia Steele Vance
Guest at The Potomac School 2014 auction (McLean, VA)
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