Golf tournaments have no shortage of fun add-ons. Chipping contests, best dressed team photos, and other activities are designed to involve players and/or raise money. If your tournament has an auction, you can incorporate more games, raffles, and activities. Collectively I call these add-ons “bells and whistles." There are many reasons to use them. One reason is to attract publicity. And here's how to get publicity for a charity event. Many groups are good at securing post tournament ... Read On >
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How to get our benefit auction Facebook posts to show up in your feed
Last month I had a Facebook fan (or "likers," to use the new FB terminology) post a question on the Red Apple Auctions' page. He was wondering why my benefit auction posts hadn't shown up in his feed for awhile. If you're a fan of Red Apple Auctions on Facebook and have been missing our posts, here's your answer. Facebook continues to change its look and filters. The basics remain the same (For instance, I'm still talking to my aunt on my personal page and sharing great benefit auction ... Read On >
Silent auction tips: Consider entertainment, stimulation & staging
Silent auctions are often the "shopping" area of a gala. Guests browse, taking only seconds to judge if they should bid. If your committee can keep attention on details up until the bidding opens, there are rewards to be had. Browsers become bidders. Here are three videos with some silent auction tips and how-to advice for your committee to review. From fun in the auction to amazing table set up, the payoff is a more successful auction, and that's what everyone wants. Silent auction ... Read On >
Quick on the draw: Jerome wins an Immy
Some men are known to have a ready supply of pick-up lines. But what about "sell" lines? One of my benefit auction team members has a number of "sell" lines. He uses them when he's selling raffle tickets, which is an activity he LOVES to do over any other benefit auction task. His name is Jerome. If he's worked your benefit auction, you've seen him in action. When his standard sell lines stop working, Jerome has been known to up the ante by tempting guests with another one of his ... Read On >
THE SMURFS Movie versus THE SMERF Market
As a child of the 1980′s, I know the Smurfs. I didn’t watch the cartoon, but the merchandising was so strong that you were bound to run into a Smurf-something. And this Friday, Papa, Brainy, Smurfette, and the rest of the gang return when The Smurfs movie is released. As an educational post on the meetings industry and its tie-in to your auction fundraiser, today’s post teaches about SMERF: the SMERF market. In the meetings industry, SMERF stands for Social, Military, Educational, ... Read On >