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You are here: Home / Catalogs & Programs / What to include in your auction item description
Sep 20

What to include in your auction item description

Sherry Truhlar Leave a Comment

Send this video over to the volunteer/s writing your auction item descriptions. They can follow this format to ensure no key information is missed when writing the online or printed catalog descriptions.

There are six areas to cover in your standard auction item description.

In the video, I talk about each and provide examples.

1. Clear titles instead of cute ones
2. Description
3. Restrictions – all of ’em
4. Donor
5. Fair market value
6. Photo/s

Copyright © 2022 Red Apple Auctions Co. All Rights Reserved

About Sherry Truhlar

Fundraising auctioneer and educator, helping schools and nonprofits plan more profitable benefit auctions. A prolific writer for her own blog and other fundraising sites, she’s been covered in The Beacon-News, Town & Country Magazine, The Washington Post Magazine, Northern Virginia Magazine, Wiley's Special Events Galore!, AUCTIONEER, and other publications.

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