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Fundraising gala auctioneer Sherry Truhlar

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Live Auctions

Aug 10

VIDEO: Fundraising auction ideas using vegetables

One of my food-related charities asked me for some suggestions on how they might incorporate the almighty vegetable into their gala.  I revisited some previous events for ideas and here's what I shared with them. Any of you wondering if these fundraising auction ideas would work for fruit should know that -- yes, of course.  ;) Watch the video below. https://youtu.be/qW57kjEnvdM ... Read On >

Jun 28

PODCAST: Selling a dog at the benefit auction? Take steps to protect the animal.

Selling a dog is often a popular item in live auctions, but you'll need to take steps to protect the puppy to ensure he gets a great start with his family. In this podcast, learn some tips of what to include with the sale to help ease the transition. Listen to the podcast below.   ... Read On >

Jun 27

Selling a puppy at the benefit auction? Take steps to protect the dog.

This past weekend I was browsing through dog rescue sites looking for "my" dog (I can't wait to adopt!) and it jogged my memory to write this post. In Benefit Auction Ideas, I've written before about the selling of a benefit auction puppy. There's a proper way to present the animal. We covered selecting the perfect breed for your group, what to refrain from doing, and other tips. I'm not going to re-hash that content here, but I do want to offer some ideas on how you can protect the ... Read On >

Apr 18

Who opens the headline entertainment at your charity auction?

A couple of times a year, the Red Apple Auctions team works a gala that has booked headline entertainment as part of its show. One of those events is the Washington Performing Arts Society (WPAS) gala, one of Washington, DC's top fundraising events. This year the organization announced that over $1 million was raised. Among other things, that means that a lot of children in DC's public schools will have access to an arts education. I like to say, a bit tongue-in-cheek, that Red Apple Auctions ... Read On >

Dec 20

Offer delivery to attract bidders to large benefit auction items

Last week I wrote about selling holiday trees in your gala. I didn't include an important piece of information that can really cripple the sale of those benefit auction items: delivery. Auction guests often look at trees -- or any large cumbersome item -- and think, "How would I ever get it home?" They admire it, but they won't bid.  In fact, they'll often talk themselves out of bidding because getting the item home seems like too much work. To address this concern, offer delivery to the ... Read On >

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