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Fundraising gala auctioneer Sherry Truhlar

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Apr 20

Run your own (auction gala) race

When I started my business, a friend advised me to hire a coach who was no more than five years further along in their business than I was. That way, the coach would still remember the challenges and fears relevant to someone like me.  The coach would be able to share tools and strategies appropriate for me -- a solopreneur -- instead of techniques more appropriate for someone operating a business with several employees. Similarly, when planning your auction gala, it doesn't make sense to ... Read On >

Jul 14

“Pivoting” your gala is out. “Planning” is in.

The buzz phrase in March, April, May and June 2020 was “pivot to a virtual event.” Pivoting made sense when your in-person event was already organized (or nearly so).  It meant that Gala Chairs had to rapidly transition their events to be online. But the days of "pivoting" an event are over. In-person galas aren't happening for many months. COVID-19 is running rampant. The expectations are that it will linger well into 2021. Instead, I encourage you to plan a virtual gala. Start from ... Read On >

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