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testimonial

Nov 29 Sherry Truhlar

Virginia benefit auctioneer grabs a video camera to express her gratitude to a nonprofit

Saying thank you is a life lesson. Moms teach kids to say thank you before they can walk. Friendships develop over a thoughtful note and business relationships are made from a good thank yous. Everyone appreciates some appreciation, so my advice to auction committees is to give it to them. Don’t overthink the task. Grab a pen, the phone, the keyboard ... or even a video camera and just say thanks. Here’s my example of taking a moment to pause and let someone know their actions were ... Read On >

Feb 24

Florida benefit auctioneer thanked by client.

I love getting emails from clients thanking my team and I for our work at a gala. And certainly we have many videos from clients and guests sharing their opinions of our work. Some clients even send cookies. And here is an example of a personal touch through a hand-written thank you note. The Queen of Events at Camillus House in Miami, FL is the epitome of old-school manners. Like clockwork, she sends me a note or letter every year. Thanks, Marcy!   (And congratulations on raising over ... Read On >

Feb 26

She’s got a feeling (and it came from the school auction)

This past week I learned that one of my clients is a fellow blogger. A witty blogger. And she's letting me re-post one of her clever posts here. But first, here's the back story. In 2008, I worked with Christ Church School in Fort Lauderdale, FL. For the first time, they broke the 6-figure mark in their auction returns. After that gala, Shayna Altman-Neal, the Auction Co-Chair, wrote: Our event was awesome! We feel the night was incredible. We surpassed our goals, and set a new standard ... Read On >

Dec 04

About last night… Proof these auction ideas work!

UPDATE 12/5/09 After I posted the original blog (scroll down), Maria wrote me this email: On behalf of our auction team, I wanted to thank you for meeting with us last night. We enjoyed your talk on procurement and we are fired up and ready to go after your ideas. This morning we got the PTA Chairs to approve the software agreement. I believe we can pay the full cost of the software with sponsorships. Well, as of this morning we have two more sponsors for our auction webpage. I didn’t even ... Read On >

Oct 03

From the benefit gala floor: Kathy, an auction guest

Since Red Apple Auctions was featured in The Washington Post Magazine this past summer, I'm starting to have a few people recognize me. It's odd and fun at the same time. One such instance took place at our benefit gala last Thursday.  Another occurred last Saturday night (see video below).  Kathy and I learned off-camera that we know a mutual acquaintance through Norwood School. ... Read On >

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