I had a memorable auction last week in upstate New York. I want to tell you about it and share a couple of observations. But first, let me share a story from my early days in USA's capital. Nearly 15 years ago my parents were visiting me in Washington, D.C. In preparation of their visit, I'd purchased tickets for us to watch a performance at the Kennedy Center. Just a week before they arrived, I also won a prize from a radio station. It included tickets to an afternoon performance at a ... Read On >
honoree
Promoting your gala honoree to maximize your exposure
For some nonprofits, the date of the auction gala is determined after careful examination of a single individual’s calendar. This well-regarded person doesn’t (usually) work for the organization, yet still holds enormous influence over the timing of the nonprofit’s largest fundraising event. Dates are checked and re-checked. Venues are called and called again to confirm availability. Who is this VIP? He’s the gala honoree. (“He” can just as easily be a she, family or it, as in the case of ... Read On >