In April during the busiest part of my spring travel season, I received an email from Feedspot.
“I would like to personally congratulate you,” the email began, “Your blog at Red Apple Auctions has been selected by our panelists as one of the Top 25 Auction Blogs on the web.”
Woohoo! The Red Apple Auctions blog landed at #15 on the best auction bloggers list.
It’s nice to be recognized for something that takes some time to produce.
When I looked at their list, I noticed that most of the blogs are from other sectors of the auction industry, such as estates, cars, and equipment.
But four benefit auction bloggers made the cut, ranking #15, #18, #21, and #22.
Given the rather small sub-section of the industry we fundraising auctioneers occupy, I think having four charity auctioneers on the list is a solid showing.
The irony is that I wasn’t aware that there were 25 auction bloggers.
And to a degree, there aren’t. The list only mentions 22.
Though there are more than 22 auction blogs on the internet, I suspect the discrepancy comes from what one defines as a blog.
For instance, if the blog content is months or years old, is it really a blog? What if the publishing schedule is sporadic, with maybe just six posts a year? My guess is that those types of blogs aren’t considered for the list.
(When I’ve seen long-time bloggers stop posting content, their last entry often explains why they decided to close the blog. Previous posts remain online so readers can access the content, but the most current post explains that no future blogs are forthcoming.)
When it comes to blogging, fresh content is important. I’ve embraced blogging since 2009, writing an average of two blogs a month.
There have been times when I didn’t feel like writing, but wrote anyway. And now I can look back at my ~600 published posts and feel the body of work is something useful to the industry.
One unusual aspect of my blog is that — with rare exception — all of the posts are authored by me. (It’s not uncommon to hire a ghost writer to pen posts, either to save time or because of weak writing skills.)
I’ll be teaching my blogging strategy at this year’s Women in the Auction Industry Summit.
This conference is organized by the National Auctioneers Association. One of its purposes is to connect female auctioneers in what has traditionally been a male-dominated industry.
I’ll be sharing some of my stories about getting started with blogging and what I’ve learned along the way.
Join me in Savannah, GA on November 5, 2018 by registering here.
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