One of the secrets to improving your auction checkout process is to offer TWO lines at checkout. It involves using some technology, too. Watch the video below. ... Read On >
Video
VIDEO: A dirty secret about growing your benefit auction
Here's a little known fact. When you add raffles, games, and other cool benefit auction ideas into a gala to make it more profitable, there's a good chance you'll also have to buy software. Activities add complexity. And without software, you'll create a "one hit wonder" event. Learn more in the video below. ... Read On >
Catchy video on the size of the nonprofit sector
Although this catchy video isn’t specific to charity auctions, it is specific to the nonprofit sector. As gala auctions are part of that industry, I wanted to include it here. I think that anyone working in the nonprofit industry will be fascinated with this information. As I watched the video with an eye-towards-auctions, here are some of the facts that grabbed my attention: 83% of donations are made by individuals. No doubt some of those individuals were auction guests who bought a ... Read On >
Free publicity for your nonprofit, thanks to The Chronicle of Philanthropy
Anyone who follows me knows that we here at Red Apple Auctions are fans of LinkedIn. It's rich with great information on ideas and people. (I recently sent a LinkedIn connection to one of my clients who was soliciting a nonprofit auction donation from the producer of a popular TV show.) Here's a recent gem we spotted for our Washington, D.C.-area readers. Peter Panepento, Web Editor for the Chronicle of Philanthropy, is offering the chance for you to star in a Chronicle of Philanthropy ... Read On >