To encourage social media posts at your fundraiser (and perhaps promote an auction sponsor), consider a photo selfie frame. I've written before about the many ways photography can be used at fundraising auctions to provide an entertainment outlet. Here are two ways nonprofits are using photo selfie frames. ================= 1. Photo selfie frames can cross-promote your nonprofit and another organization. ONEHOPE Wine has a photo selfie frame its Boston representatives take to its ... Read On >
Social Media
3 best uses of Pinterest in your fundraising auction
Though Facebook tends to be the most popular social media tool when it comes to promoting your fundraising auction, the visual-based Pinterest has three excellent uses. =============================== But wait! Here's a quick lesson in Pinterest, in case you're unfamiliar with the tool. Pinterest is a social network that allows users to share images and videos. Unlike Facebook, which tends to accommodate lengthier text, Pinterest is designed to mimic a scrapbook filled with photos. ... Read On >
Promoting your gala honoree to maximize your exposure
For some nonprofits, the date of the auction gala is determined after careful examination of a single individual’s calendar. This well-regarded person doesn’t (usually) work for the organization, yet still holds enormous influence over the timing of the nonprofit’s largest fundraising event. Dates are checked and re-checked. Venues are called and called again to confirm availability. Who is this VIP? He’s the gala honoree. (“He” can just as easily be a she, family or it, as in the case of ... Read On >
Engage your school auction committee using videos you post on Pinterest
I recently wrote about 8 ways you can use Pinterest photos to get parents excited about your upcoming school auction. Here's another step in how to use Pinterest, the social photo pinboard, with your school auction committee. First, let's start with some “Pinteresting” facts compiled by comSCORE and reported in various media outlets, like Wall Street Journal. 68% of Pinterest users are women 50% of Pinterest users have children Almost 50% of users are 25 to 44 years old Overall, the ... Read On >
School auctions ideas: Use Pinterest to build interest
Pinterest is a social media site based on sharing photos. The tool’s demographic data indicates that Moms LOVE Pinterest. Perhaps because it’s easy to post content onto the site and let a snapshot tell the story. It goes without mention that a lot of moms also plan galas, and many actively seek new school auctions ideas. So why not let these creative women use their Pinterest “hobby” to broadcast the auction? (As a side, I wouldn’t suggest Pinterest as a “must have” auction marketing tool … ... Read On >