If you're running an auction fundraiser, you hopefully have someone on your committee who has agreed to take on the role of publicity chair or marketing chair. Newer social media tools like Twitter, Facebook, and LinkedIn can be used to get the word out about your gala ... so let's use 'em! (Facebook, in particular, is easy for auction committees to use.)I think it's easier to write content when you have a model to follow, so I've created 12 distinct posts for your publicity volunteer to use ... Read On >
Podcast
PODCAST: Fundraising auction ideas using vegetables
A group recently asked me about fundraising auction ideas they might use that would incorporate vegetables. They have a food-focused nonprofit, so the idea of talking about vegetables in a conversation isn't oh-so-odd. Using vegetables in your auction isn't a crazy idea; there are actually many ways you CAN use them. In this podcast, we look at some areas of your auction -- decor, raffles, selling them, visual displays -- and how to include them.The not-so-lowly, rich-in-antioxidant vegetable is ... Read On >
PODCAST: Benefit auction item idea – Restaurant dining at the chef’s table
Here’s a benefit auction item idea that will prove popular at your gala: the opportunity to dine at the chef’s table in a restaurant. The chef's table is located within the kitchen of a restaurant. Because of it's location, it will be appealing to your guests. After all, how often do we get to watch the inner workings of a commercial kitchen from such a close vantage point? In this podcast, you'll learn more about this item and why you'll want to track one down for your own event.Click below to ... Read On >
PODCAST: Four places you SHOULD invest for charity auction success
Whether you are a volunteer Gala Chair or a paid Special Events Manager, you want your charity auction to be a financial success. Although there are hundreds of moving parts in any gala, you can ignore many of them if you keep your focus on these four areas: volunteers, decisions, vendors, and your gut. In this podcast, you'll hear a story about each section so you can relate it to your own auction experience. Click below to listen to the podcast. ... Read On >
PODCAST: Auction procurement tips for behind-the-scenes TV experiences
One of the more popular auction items I sell are those having to do with the entertainment industry, such as “behind the scenes” activities for television shows. When a show donates one of these experience, it usually means that the winning bidder will get to watch a show being taped and perhaps enjoy a tour of the facility.Here are some auction procurement tips for securing these sought-after experiences.Click below to listen to the podcast. ... Read On >