There has been a plethora of online contest for nonprofits recently. "The most votes wins $10,000 for your charity," is the standard approach. But beware of the staff time involved in drumming up support for votes. As volunteers and staff are pulled away from working on benefit auctions to instead driving votes online, the auction - which offers you a guaranteed income - suffers. Watch the video below.
It's disheartening to work so hard, only to have empty tables at your gala. And no-shows certainly don't help your auction returns. In this video, learn some benefit auction tips for reducing no-shows. We want one seat in every chair! ;) Watch the video below.
Surveying your guests is so easy and reveals wonderful information, but it's often not done. With online surveys being so easy to create and cheap to send, you'd be silly not to try one. Did guests like the theme? Enjoy the program? Love the auction? You won't know until you ask. Watch the video below.
A trip to New York -- and specifically, watching a street vendor -- inspired me to share some ideas around marketing your auction. Watch the video below.
Walk-a-thons have traditionally had a hard time converting one-time donors into long-time donors. Here's an idea to boost conversions ... and any charity auction organizer would do well to incorporate this into her own gala marketing plan.Listen to the podcast below.