A couple of weeks ago I shared some ideas for golf tournament goodie bags. This related idea for sponsorship benefits is worth mentioning: Even if your tournament tends to have more male participants than female, don't discount goodie bag items that target women. I've found many players like taking something home to share with their significant other. But to make this work for you and your sponsor / donors, please include a little "show and tell" to properly market it This can go a long way ... Read On >
Golf
Eleven ideas for golf tournament goodie bags
"I'm working on the Classic," my client emailed, "Got any leads or ideas for golf tournament goodie bags? At the moment it only has our organizational brochure in it.” Summer is when tournaments of all types start filling nonprofit event calendars. Unlike galas, which may or may not have goodie bags, I rarely see a golf tournament without them. But what should you put in the bag, other than your own promotional material? My clients typically seek prizes for four areas of their golf ... Read On >
How to get publicity for your charity golf tournament
Golf tournaments have no shortage of fun add-ons. Chipping contests, best dressed team photos, and other activities are designed to involve players and/or raise money. If your tournament has an auction, you can incorporate more games, raffles, and activities. Collectively I call these add-ons “bells and whistles." There are many reasons to use them. One reason is to attract publicity. And here's how to get publicity for a charity event. Many groups are good at securing post tournament ... Read On >