My recent articles in Benefit Auction Ideas (my twice-a-month ezine) have focused on suggestions for great benefit auction themes. In this post, I'm moving this theme concept in a new direction. Some elements of your gala are optional; others are required. Having a theme is optional. Offering items that people want - and guests with money to buy them - is required. A sound system falls into that latter category. It's required, even for small crowds. (I once used an at-home "toy" karaoke
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I recently wrote an article for Charity Golf Events newsletter under the title, "Silence Doesn't Sell. Charity Auctions Need Sound Systems." Enjoy this podcast version of the article.Listen to the podcast below.
Note to readers: I recently wrote this article for Charity Golf Events newsletter under the title, "Silence Doesn't Sell. Charity Auctions Need Sound Systems." Enjoy! Growing up, I remember an advertising slogan used by Coty perfume. “If you want to capture someone’s attention, whisper.” You might attract a lover with that approach, but you’ll never attract a bidder at your benefit auction. Auctions require a professional sound system that enables the auctioneer’s voice to be heard with
Lighting can make a stunning difference in the ambiance of your benefit auction. But if an auction lighting company isn't in the budget, there might be elements that could be managed by an enthusiastic volunteer. I'm not suggesting it would be easy or ideal, but I've no doubt there are some volunteers out there who like to dabble and play. And if I provided an idea what could be done with lighting via this blog post, that might be all of the encouragement you need to get started. So that