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You are here: Home / Administration / Better Benefit Auction Ideas hit Chicago & Cincinnati next week!
Sep 10

Better Benefit Auction Ideas hit Chicago & Cincinnati next week!

Sherry Truhlar Leave a Comment

Unique_Benefit_Auction_IdeasToday’s question is: What do you do that makes your auction different from every other benefit auction in your city?

Is that chirping crickets I hear?

If you’re stumped by the question, I’m not surprised. We planners get into ruts, doing the same thing all the time. Unless you’re traveling the world attending auction galas, it’s almost impossible to get exposed to fresh concepts. 

(Let alone the time it takes to learn about properly implementing something, once seen.)

This leads me to why I’ve launched the Great American Benefit Auction Roadshow. 

Over the next few months, I’m traveling to some of our top world cities to preach my own version of benefit auction gospel.

It starts next Wednesday and Thursday when I’ll be in Chicago and Cincinnati sharing my Better Benefit Auctions workshop.

You’ll learn why your auction isn’t cutting the mustard and WHAT TO CHANGE. 

Better Benefit Auctions:  How to create your own high performing, distinctive auction using PROVEN strategies that don’t break the bank.  

Click for details on Better Benefit Auctions.

Let’s face it … you spend so much time setting up this darn auction, you really should MAXIMIZE YOUR AUCTION’S VALUE.

You want it to be unique, profitable and fun…..

So I’m DIGGING INTO MY PLASTIC BINS (see photo) for examples to show students. (I save my clients work to show the best examples of what I teach.) 

I also dug out a GREAT VIDEO from Arizona showing a strategy IN ACTION. It got guests to linger long after the gala was over, giving the nonprofit a chance to connect with its patrons. (The idea is one of my favs.)

Frankly, a number of these benefit auction ideas I’ve never taught before, anywhere. 

Are you within driving distance of Chicago and Cincinnati? 

Sherry TruhlarGet full details on Better Benefit Auctions here. 

Cheers!
Sherry

 

P.S. If this is your first blog post to read, and you’ve never heard of me or personally benefited from my webinars, tutorials, teleseminars, guides, or consulting, you might wonder “WHO? WHY?” 

Here’s why.

  • Over 50 times last year organizations coast-to-coast reached out to ask me to oversee their largest annual fundraiser. I’ve stood in front of live crowds – from CA to NH, MI to FL – shouldering the responsibility of asking guests to donate in silent auctions, live auctions, and fund a needs.
  • Dozens of times I worked with nonprofits in a consulting capacity. Someone else oversaw the fundraising, but I was trusted … behind-the-scenes … to structure it.
  • Hundreds of people took my educational offerings and wrote really nice comments about how I helped them improve.  (Read them on this Website.)

Because I’ve done this again and again and again, you get the inside story.  I don’t just share “cool ideas I’ve seen but never actually run.” You get the truth from a former Midwestern who tells it like it is: what works and why, and what’s a waste. 

Deets here: Better Benefit Auctions on the Great American Benefit Auction Roadshow

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Copyright © 2013 Red Apple Auctions Co. All Rights Reserved

About Sherry Truhlar

Fundraising auctioneer and education, helping schools and nonprofits plan more profitable benefit auctions. A prolific writer for her own blog and other fundraising sites, she’s been covered in The Beacon-News, Town & Country Magazine, The Washington Post Magazine, Northern Virginia Magazine, Wiley's Special Events Galore!, AUCTIONEER, and other publications.

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Sherry, oh, Sherry! You were an invaluable asset to this year’s gala. With your assistance we were able to add so many new elements that truly made a difference in taking our event to another level. This year was the most successful yet! Everyone loved you and the amazing energy that you brought to the event. We look forward to having you again in 2018!

Krystal Fenwick
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Thank you so much for the outstanding job you did for us on April 1! I have received so much positive feedback from so many who attended. You even earned Sister Suzan’s (our Vice-Principal) seal of approval! Safe travels to all your many events and thank you for making our biggest fundraiser of the year our best ever!

Diane Albano, Director of Development
St. Joseph Academy Catholic High School (St. Augustine, FL)
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Sherry is flexible and easy to work with. She gives honest feedback and advice throughout the planning and implementation process. Without a doubt, Sherry and Red Apple Auctions has helped take our annual fundraising event to the next level.

Beckie Middendorf, Development Director and Janet Gulla, Development Coordinator
St. Henry District High School (Erlanger, KY)
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Sherry is “on board” from day one of auction planning, works closely with our steering committee and is only just a phone call away. The night of the auction, we toss her the keys and let her drive the event! We are never disappointed!

Charly Ryan, Director of Institutional Advancement
The Academy of the Holy Cross (Kensington, MD)
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I was very fortunate to have Red Apple on board for my first auction. Working with Sherry was invaluable. She provided guidance at every phase of planning, from procurement on forward – and she challenged us to make our event more ambitious and more successful at every stage. Thank you, Sherry!

Pete Goldlust, Director of Development
Oak Hill School (Eugene, OR)
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If your auction needs to upgrade, call any auctioneer you find on Google. But if you want your auction to be impressive, meaningful, and profitable, you need to call Sherry.

Erin Banda
2016 NYUMBANI Board member
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The auction was entertaining .. proactive … the crowd was involved and felt a part of it,” he said, emphasizing, “The entertainment value was huge.

Darrell, a long-time attendee
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We plan on booking Red Apple Auctions much earlier for our next event so we can take advantage of more of the pre-event offerings.

Nicole Carr, Director of Grants and Special Events
The Ivymount School (Rockville, MD)
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Sherry, personally, I can’t even begin to tell you the immense amount of positive feedback that I received having YOU (and Darby) there with is this year! Some of the tidbits: You added EXCITEMENT and ENTERTAINMENT… You added EXPERTISE and FUN… You helped the evening FLOW, in a wonderful and positive direction… You were FUN,… Read The Rest “Anne Livaudais Knudsen, 5th year gala co-chair”

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Aren’t KK and Michael a cute couple? They liked that I “moved the crowd along … kept the crowd engaged but wasn’t obtrusive or invasive. We were able to talk but still keep track of what was going on.”

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You have NO idea of how many people came up to me (I know Julie as well) and said, ‘That auctioneer was incredible … she engaged the crowd, … she got the bidders to bid without being rude/pushing, … I loved observing her, I just watched her, … she did a great job.’ It was… Read The Rest “Staci Meruvia”

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Geri said: “Great job of getting potential donors in the room to step up to the plate and not feel guilty or bad about it. They actually wanted to give more … and that’s not something I’ve seen in many other auctioneers.” The following year, she herself ‘stepped up’ and became one of the gala… Read The Rest “Geri”

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Irene attended one of my New Hampshire auctions and assumed I must be a radio personality — until I started to chant that fast talk. “I’ve been to this event before with a couple of other auctioneers,” she said, “Your ability to get personal with people in a way that isn’t intimidating — men, women,… Read The Rest “Irene”

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Most product & consulting remarks are found on their respective webpages, but I’ve listed two below so you’re assured my products are as spot-on as my auctioneering.   Not only was our 2013 auction a blast, but our Washington, D.C. public school raised $67,000 — that’s $25,000 more than last year! The evening went off… Read The Rest “Carolyn Kahn-Hall and Andrea Del Vecchio”

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As a former Fox News Anchorwoman, I am often called on to perform at auctions. So, I know first-hand that auctioneering can be a difficult job. Sherry Truhlar is one of the best in the business. She is skillful at managing an audience and keeping them focused on the task at hand – which is… Read The Rest “Cynthia Steele Vance”

Cynthia Steele Vance
Guest at The Potomac School 2014 auction (McLean, VA)
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