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VIDEO: Benefit auction sponsorship can grow, if you look in the right places

INC and similar magazines are chock full of information on fast-growing businesses. For new sponsorship money at your benefit auction, don’t tap into the same-old sponsorship well, but consider looking to growing company (or companies) to build a relationship.

About last night… More proof these auction ideas work!

On the spur of the moment, a Red Apple Auctions consulting client is motivated to ask for a sponsorship for her public school auction. And it worked!

• Recent Posts

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• What our readers are saying

  The money has been counted, and our first-ever Bite Nite raised $83,000! The money is great, but even more importantly – even weeks later – the good feelings and compliments keep rolling in (I’m going to share some of them in this letter). Our event has done more than raise money; it’s raised interest in our cause by positioning us in a positive light. Potential donors can’t miss it; there’s no mistaking that good things are happening here and they should get involved. I don’t exactly know how to put a price on that yet, but I sense it’s worth more than $83,000.
  
  I’m not kidding when I say that here in the Phoenix area, a charity is hosting a fundraiser almost every night of the week, 12 months a year. We knew that our first-ever event had to be special to get attention. With your help, we nailed it.
  
  One guest wrote, “Having attended at least six ‘new to the market’ gatherings I can say, without the slightest doubt, you have raised the bar and created a new gold standard.” Another said, “This was the first year? Wow! We had a blast.” Even one of the restaurant vendors commented, telling me he’d seen many silent auctions around town, but had never seen a silent auction run as well as ours.
  
  As you know, our “new to the market” gala was structured to be an evening filled with lots of great...

  Ken Brissa, President & CEO
  The ALS Association Arizona Chapter

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• Affiliate Disclaimer

  If I believe a tool will help my readers improve their auction or overall fundraising, I love recommending it. Some of these links could be affiliate links. That means that when you purchase a product by clicking on the link, I may make a small commission. These referrals help defray the costs associated with sending my free Benefit Auction Ideas e-tips out to thousands of readers.
  
  Rest assured, I won't recommend it unless I know it's good.
  
  To your auction!
  

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