One of the school auctions I worked this past Saturday has always done a nice job of sticky-note marketing in their silent auction. I should clarify that "sticky-note marketing" is what I call it. I doubt it's a real marketing term. I use it to refer to the practice of putting notes onto silent auction items to remind guests of why they should buy it. The notes are simple silent auction tips, but they work! Here's why: It's similar to putting a sticky-note on a document; you're calling
At a school auction this past weekend, my client engaged in what I call "Sticky note marketing." They used the concept to better market the jewelry in their silent auction.Listen to the podcast below.
If you don't like the look of acrylic stands (or can't afford them) here are some silent auction display ideas that will allow you to keep the vertical display but eliminate the clear plastic look. Watch the video below.
In this video, learn how a very simple tool can help you dramatically improve your auction raffle sales AND keep guests happily shopping in your silent auction. Watch the video below.================ Raffles can vastly improve their takes when you make simple changes, like the suggestion I gave in this video. And for more advanced raffle help, here's your resource. In this 90-minute training, you'll learn how and why some raffles are top-performing. You'll even get some bonuses ... like
Surveying your guests is so easy and reveals wonderful information, but it's often not done. With online surveys being so easy to create and cheap to send, you'd be silly not to try one. Did guests like the theme? Enjoy the program? Love the auction? You won't know until you ask. Watch the video below.