Just because your benefit auctioneer knows how to manage 250 people doesn't mean he’s ready to oversee your gala of 1,000 guests.His ego, enthusiasm, or lack of money in the bank might have him saying, "I can do this!"But his experience level might suggest that he needs to stick with smaller groups for a couple more years (or longer). If you move forward, you're taking a risk. In today's podcast, learn how to negotiate those risks.Listen to the podcast below. ... Read On >
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Benefit auction secrets: The DISadvantage of large crowds
When it comes to benefit auctions, some think bigger crowds are always better. Perhaps. But there is one distinct DISadvantage of a larger crowd -- it's harder to find a good benefit auctioneer. When you're interviewing auctioneers, find out how many events he or she has overseen with your same guest count. In other words, if you have 400 attendees, ask how many galas he or she is running in that size. Just because an auctioneer has the personality to work an event of 200 guests does not mean ... Read On >
VIDEO: Tips to reduce no-shows at your benefit auction
It's disheartening to work so hard, only to have empty tables at your gala. And no-shows certainly don't help your auction returns. In this video, learn some benefit auction tips for reducing no-shows. We want one seat in every chair! ;) Watch the video below. ... Read On >
PODCAST: Use this “walk-a-thon” idea to boost donations
Walk-a-thons have traditionally had a hard time converting one-time donors into long-time donors. Here's an idea to boost conversions ... and any charity auction organizer would do well to incorporate this into her own gala marketing plan.Listen to the podcast below. ... Read On >
Steal this “walk-a-thon” idea for charity auctions
An old friend who never writes -- except to ask that I spend money buying into her latest business venture or charitable adventure -- emailed to ask that I support her in yet another walk-a-thon. This time, I declined. Even though I'm not contributing, others will. Walk-a-thons, bowl-a-thons, dance-a-thons ... you name it, "a-thons" have become popular in recent years. A business colleague confided that his informal research indicated "a-thons" were at the peak of their trend. "It's that ... Read On >