Video: Kathy, an auction guest from a recent auction

An auction guest at a foundation auction says a few words about the auction.

Outlandish marketing for your benefit auction? Not really.

In this post, Sherry talks about borrowing some “in your face” New York marketing strategies for your benefit auction.

Speaking to Rotary Club of Fairfax about an auction fundraiser

Sherry spoke to the Rotary Club of Fairfax about fundraising auctions.

Teaching event planners about benefit auctions at Stratford University

Benefit auctioneer Sherry Truhlar, CMP, BAS was a guest lecturer at Stratford University’s Event Management Certificate program this summer.

Speaking at Rotary Club of Columbia Patuxent about benefit auctions

Sherry spoke at the lively Rotary Club of Columbia Patuxent and shares a bit about the Club’s personality.

Social media-related contest: Enter, win, & use knowledge to promote benefit auction.

Contests to help non-profits develop their social media plans are becoming more commonplace. Here’s a contest currently being promoted with prizes up to $5000.

Schedule the benefit auction before the headline entertainment

If you’re having headline entertainment at your benefit auction, be thoughtful about scheduling in order to best maximize the money raised.