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A trip to San Diego to learn about sales techniques turns out to be an opportunity for benefit auctioneer Sherry Truhlar to observe an auction set-up conducted by Alpha Phi sorority of San Diego State University.
“For several years I’ve enjoyed reading Sherry Truhlar’s Red Apple Auction newsletters. I always gain some “thought starters” and have gleaned many new ideas to use in my events. So when I read about the Bells & Whistles program, I didn’t hesitate to get on board. I had no doubt that I would receive some valuable insights, suggestions and new activities to use. And although I’m not finished with all the categories yet, I’ve already made some big decisions about changes for my upcoming event. We will be holding our 16th event this year and I felt things were becoming too predictable and not as much fun as in the past. The Bells & Whistles experience gives me confidence that we will not be predictable again! One of the main lessons I’ve learned is the need to have enough interest, excitement and activities to engage all of our attendees – not just the big bidders. I would highly recommend Bells & Whistles to all event planners – small organizations with few staff and volunteers like mine would especially benefit from Sherry’s knowledge, experience and friendly teaching. It’s a small investment that will bring big rewards!”
Kathy Gautsch
Wings of Hope Foundation, Sanford, FL
