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March 12, 2012 By 3 Comments

VIDEO: Using Sticky Note Marketing in your Silent Auction

Ah shucks.  I shot this video right before Valentine’s Day but we didn’t get it posted in time.

No big deal.

Though I reference Valentine’s Day, the marketing concept I’m teaching works for other holidays, too. Mother’s Day, graduation, Christmas … any holiday, really. (This will all make sense when you watch the video.)

Remember: It’s not just about getting great items. It’s about MARKETING them. So in this video, you’ll hear about some silent auction ideas for benefits as it relates to promoting those donations.

Watch the video below.

For other great silent auction ideas, subscribe (it’s free) to Benefit Auction Ideas.

Copyright © 2012 Red Apple Auctions Co. All Rights Reserved
Filed Under: Marketing, Silent Auctions, Video Tagged With: , ,
About Sherry Truhlar

Charity auction educator and onstage auctioneer, helping schools and nonprofits across the USA plan more profitable benefit auctions. Her galas raise $15,000 to $2 million each and she’s sold at events with crowds up to 1200. A prolific writer for her own blog and other fundraising sites, her advice is tapped by thousands of auction planners seeking to improve their benefit auctions. She’s been covered in Town & Country Magazine, The Washington Post Magazine, Auctioneer, and other publications.

Comments

  1. Sandy Rees says:
    March 19, 2012 at 7:49 PM

    Thanks for all the great tips you share on auctions! Love this one!

    Sandy Rees

    Reply
  2. Lynette says:
    April 15, 2013 at 7:58 PM

    Thanks for the idea! Our auction is May 4th and I think we’ll put some cute sticky notes on things for Mother’s Day. Love reading your posts and watching your videos.

    Reply

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