PODCAST: Marketing idea for silent auction jewelry – just in time for next week’s Valentine’s Day

silent auction jewelry

At a school auction this past weekend, my client engaged in what I call “Sticky note marketing.”  They used the concept to better market the jewelry in their silent auction.

Listen to the podcast below.

About Sherry Truhlar

Charity auction educator and onstage auctioneer, helping schools and nonprofits across the USA plan more profitable benefit auctions. Her galas raise $15,000 to $2 million each and she’s sold at events with crowds up to 1200. A prolific writer for her own blog and other fundraising sites, her advice is tapped by thousands of auction planners seeking to improve their benefit auctions. She’s been covered in Town & Country Magazine, The Washington Post Magazine, Auctioneer, and other publications.

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