It's disheartening to work so hard, only to have empty tables at your gala. And no-shows certainly don't help your auction returns. In this video, learn some benefit auction tips for reducing no-shows. We want one seat in every chair! ;) Watch the video below.
Surveying your guests is so easy and reveals wonderful information, but it's often not done. With online surveys being so easy to create and cheap to send, you'd be silly not to try one. Did guests like the theme? Enjoy the program? Love the auction? You won't know until you ask. Watch the video below.
A trip to New York -- and specifically, watching a street vendor -- inspired me to share some ideas around marketing your auction. Watch the video below.
Walk-a-thons have traditionally had a hard time converting one-time donors into long-time donors. Here's an idea to boost conversions ... and any charity auction organizer would do well to incorporate this into her own gala marketing plan.Listen to the podcast below.
An old friend who never writes -- except to ask that I spend money buying into her latest business venture or charitable adventure -- emailed to ask that I support her in yet another walk-a-thon. This time, I declined. Even though I'm not contributing, others will. Walk-a-thons, bowl-a-thons, dance-a-thons ... you name it, "a-thons" have become popular in recent years. A business colleague confided that his informal research indicated "a-thons" were at the peak of their trend. "It's that