Marketing
Benefit auctions versus online non-profit contests: Where’s the big payoff?
One trend seems to be foundations offering contests for non-profits. But when staff time is consumed with getting votes instead of securing auction items, the success of your benefit auction is at stake.
Here’s an easy charity auction tip: Use surveys
When it comes to a simple auction idea, don’t forget about one of the easiest ways to get feedback from your charity auction: surveying your auction guests.
Forgot to include the live auction items in your program? Auction schedules can save you.
Schedules are an inexpensive method of letting guests know the order of sale in the live auction portion of your charity auction.
Free publicity for your non-profit, thanks to The Chronicle of Philanthropy
Benefit auctioneer Sherry Truhlar shares a tip to Washington, D.C.-area non-profits about how to get a free, professionally produced video clip which can be used for publicity.
Wanna make more money in your silent auction? Re-read your descriptions. -Part 2
A common mistake in silent auctions is the failure to provide a clear, comprehensive description of the item for sale. Guests won’t bid the big bucks unless they know what they’re buying! Here is Part 2 of this series.
Wanna make more money in your silent auction? Re-read your descriptions. -Part 1
A common mistake in silent auctions is the failure to provide a clear, comprehensive description of the item for sale. Guests won’t bid the big bucks unless they know what they’re buying! Here is Part I of this series.
Auction Tips for Selling Art in your Fundraiser – Part 2
Art can be a tough sell at an auction fundraiser. In this post, Washington, DC-based fundraising auctioneer Sherry Truhlar gives some pointers on how to sell it. This is Part 2 of the 2-part post.
Using kids to raise cash at your auction, even when they aren’t attending – Part 2
When it comes to raising money, children have a universal appeal. Here are two ways to incorporate kids into your charity auction, even if they aren’t physically at the event.
Using kids to raise cash at your auction, even when they aren’t attending – Part 1
When it comes to raising money, children have a universal appeal. Here are two ways to incorporate kids into your charity auction, even if they aren’t physically at the event.
Are we ready to eliminate the printed auction invitation?
A Twitter-based poll showing that donors prefer giving money via an organization’s website gets Sherry to wondering if those people would also prefer receiving an evite alerting them to their charity’s fundraising auction.


