Marketing
VIDEO: Creating vertical silent auction displays without using acrylic stands
If your silent auction display budget doesn’t allow you to buy acrylic stands, here are other auction ideas.
VIDEO: A Simple Trick to Improve Raffle Ticket Sales & the Guest Experience
Raffles are common activities at benefit auctions. This simple idea will help your volunteers sell more tickets and ensure your guests remain in a jovial mood to buy.
VIDEO: Benefit auctions versus online non-profit contests: Where’s the big payoff?
One trend seems to be foundations offering contests for non-profits. But when staff time is consumed with getting votes instead of securing auction items, the success of your benefit auction is at stake.
VIDEO: Tips to Reduce No-Shows at Your Benefit Auction
No-shows at your auction fundraiser gala are disappointing for many reasons. Here are some strategies for reducing the number of no-shows to ensure your auction is a smashing success!
VIDEO: Here’s an easy charity auction tip: Use surveys
When it comes to a simple auction idea, don’t forget about one of the easiest ways to get feedback from your charity auction: surveying your auction guests.
VIDEO: Outlandish marketing for your benefit auction? Not really.
In this post, Sherry talks about borrowing some “in your face” New York marketing strategies for your benefit auction.
PODCAST: Ring-a-ling: Adopt this “walk-a-thon” idea at your charity auction
Here’s one idea to leverage auction gala guests enthusiasm and direct them into a more significant role.
Ring-a-ling: Adopt this “walk-a-thon” idea at your charity auction Play Now | Play in Popup | DownloadRing-a-ling: Adopt this “walk-a-thon” idea at your charity auction
Here’s one idea to leverage auction gala guests enthusiasm and direct them into a more significant role.
VIDEO: Seven tips to raise more money in a benefit auction cash appeal
In many benefit auctions, cash appeals have become the single largest revenue activity of the auction fundraiser. In this post, Sherry gives seven points to structuring a successful cash appeal.
VIDEO: Buying acrylic frames for your silent auction displays -and my love of eBates
Need acrylic frames for your silent auction displays? Benefit auctioneer Sherry Truhlar shares some inexpensive options for buying online.

