A couple of times a year, the Red Apple Auctions team works a gala that has booked headline entertainment as part of its show. One of those events is the Washington Performing Arts Society (WPAS) gala, one of Washington, DC's top fundraising events. This year the organization announced that over $1 million was raised. Among other things, that means that a lot of children in DC's public schools will have access to an arts education. I like to say, a bit tongue-in-cheek, that Red Apple Auctions
Talking about your organization's cause is important, but so is having fun at your gala. Is your auction fun? Watch the video for ideas on how to liven up your event (and yes, raise money). Watch the video below.
I refer to auction games, raffles, and activities as the “bells and whistles” of benefit auctions. Calling them revenue generators is an understatement, as they do more than make you money.In this podcast, you'll hear -how two other nonprofits used new fun elements like auction games and technology to secure publicity for their gala -- even pre-event! As you know, it's harder to secure that elusive PRE-event publicity. Yet it's more important to do so because it will help you sell tickets to
I refer to auction games, raffles, and activities as the “bells and whistles” of benefit auctions. It's an understatement to call them revenue generators as they do more than make you money. These are the fun add-ons designed to address specific problems, involve the crowd, trigger fun, attract press, and (yes) make you money. Today’s post addresses the “attract press” piece. Many groups seem decent at securing post-gala publicity, but it's the pre-event recognition that will help you sell
I’ve said it, and I’ve heard others say it: Charity auctions should emphasize the mission of the nonprofit.Maybe part of the program is devoted to telling the nonprofit’s story. Maybe every live or silent auction item sold has a tie to the mission. Maybe the benefit auctioneer inserts one-liners like, “Remember, .90 cents of every dollar you donate feeds the homeless.”I agree with a mission-focus. But galas also need to be fun. It's rewarding to hear about improved health care and