A big debate among the school auctions with whom I work centers on the ticket price. The committee often feels that by keeping a low ticket price, they'll be more inclusive and raise more money. And every benefit auctioneer I know will tell you otherwise. Yet this persistent inaccurate belief exists. At this Boston foundation, they decided to charge a ticket price after years of offering a free event. It was a resounding success. Watch the video below.
There has been a plethora of online contest for nonprofits recently. "The most votes wins $10,000 for your charity," is the standard approach. But beware of the staff time involved in drumming up support for votes. As volunteers and staff are pulled away from working on benefit auctions to instead driving votes online, the auction - which offers you a guaranteed income - suffers. Watch the video below.
It's disheartening to work so hard, only to have empty tables at your gala. And no-shows certainly don't help your auction returns. In this video, learn some benefit auction tips for reducing no-shows. We want one seat in every chair! ;) Watch the video below.
Surveying your guests is so easy and reveals wonderful information, but it's often not done. With online surveys being so easy to create and cheap to send, you'd be silly not to try one. Did guests like the theme? Enjoy the program? Love the auction? You won't know until you ask. Watch the video below.
Wow, it's already August. In parts of the USA, students are back in school. Everyone else is headed there shortly. If you're a school auction Chair, here's what you should do right now so you can be on the top of your game for your school's fall or spring auction. Watch the video below.