
Ready to make your benefit auction buzzworthy?
Each year, I privately work with about 50 non-profits and school auction committees who decided this was the year they would upgrade their auction.
Some want to raise more money. Others desperately want to re-energize a tired committee and stagnant event.
And all of them recognize the power of having a crowd-pleasing professional representing them onsite at the gala.
When your cause is represented in an articulate, intelligent, and humorous way in front of hundreds of donors and potential big-money supporters, WATCH donations grow!
Lately fundraising has become harder than ever. Budget cuts, competing charities and economic struggles are making a tough job even tougher.

What’s needed in this climate is a rainmaker, someone with the right formula, the right creative ideas and the right skill set to make a big difference in the results of your next benefit auction.
That’s where I come in.
I’m Sherry Truhlar, the founder of Red Apple Auctions. As a professional benefit auctioneer, each year I with a select group of clients as their onsite auctioneer. Using my advice before the event — and my personality at the gala — these organizations achieve new records of success. The compliments – and donations – pour in.
If you’re ready to work with me or one of my three highly-trained, award-winning auctioneers, let’s explore what’s possible.
For some “less glossy” videos, you can watch me on this page.
